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07

May

A marketing insider’s view on how to personalise your customer experience at scale with a customer data platform (CDP)

Last week in our Customer Insights: It’s time to get personal webinar , we had the pleasure of welcoming Qassem (Q) Naim to our speaker lineup – alongside our own Rowan Miller and Anthony Cipolla. Q is Head of Data and Tech for leading integrated marketing communications agency FCB New Zealand , working at the forefront of the marketing industry with customer data platforms. ... read full post

Posted by:  Travis Barker ,  General Manager Market Development, Data & AI |  07 May 2020

Data Analytics, Data Insights, Dynamics 365, Customer insights, #CXreimagine, #datareimagine, #ReimagineWork


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29

Apr

Discovering opportunity in the difficulty: Using data to uncover opportunities for innovation with Power BI

As the dark cloud of COVID-19 looks sure to loom over business activity for a long while yet, there is one silver lining that should give hope to every organisation – times of crisis breeds innovation. South Sydney microbrewery, One Drop, provides the perfect example – these guys represent the mindset needed to discover and capitalise on opportunity in our current difficulty. ... read full post

Posted by:  Travis Barker ,  General Manager Market Development, Data & AI |  29 April 2020

Data Analytics, Data Insights, Dynamics 365, Customer insights, #datareimagine, COVID-19, #ReimagineWork


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15

Apr

Customer Insights: now is the time to get personal

Last month we published an article introducing Dynamics 365 Customer Insights, Microsoft’s comprehensive, out-of-the-box, scalable,  360-degree customer solution built on the Azure data platform. Well, the world couldn’t look more different in the space of barely a month since that article was posted. Customer mobility is now severely restricted, trade is almost entirely online and limited to essential items only, and supply chains are straining under the pressure of unprecedented disruption. ... read full post

Posted by:  Travis Barker ,  General Manager Market Development, Data & AI |  15 April 2020

Data Analytics, Data Insights, Dynamics 365, Customer insights, #CXreimagine, #datareimagine, COVID-19, #ReimagineWork


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23

Mar

Customer Insights: competitive intelligence at your fingertips

Even as organisations continue to collect increasing amounts of data about their customers, gaining a true understanding of the customer can be harder than it seems.  ... read full post

Posted by:  Travis Barker ,  General Manager Market Development, Data & AI |  23 March 2020

Data Analytics, Data Insights, Dynamics 365, Customer insights, #datareimagine


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