Empired appoints John Bessey to lead sales and marketing across the group

18 April 2016

18 April 2016 - Empired Limited (ASX:EPD), a leading publicly-listed IT services company, has appointed John Bessey to the role of Group General Manager, Sales and Marketing.

John was previously Director of Marketing and Client Development for Empired’s New Zealand operations, Intergen Limited, which was acquired by Empired in October 2014. 

Prior to joining Intergen John Bessey was Managing Director of Microsoft in the Philippines and held senior sales leadership roles with Gen-I in New Zealand. 

John recently played a key role in the alignment of sales management across Australian which was undertaken during the December half. His appointment is another positive step in the evolution of Empired’s sales and marketing function group wide.

In his new role, John is responsible for growing and developing Empired’s business in Australia, New Zealand, Asia and North America, across Empired’s entire portfolio of business and technology services and solutions. He will report directly to Empired’s Chief Operating Officer.

John has worked in the IT industry for more than 25 years. He brings a wealth of experience in running businesses across the Asia Pacific region, having occupied leadership roles in the Philippines, Singapore, Australia, and New Zealand.

John Bessey said, “I am very proud to have led the successful evolution of the sales and marketing function at Intergen over the past 18 months and I am excited by the opportunity to drive growth across the entire company.”

“I am passionate about client satisfaction and truly believe that the combination of Empired’s market positioning and services portfolio which is aligned to SMAC trends will provide a great opportunity to deliver on client expectations.”

Russell Baskerville, Managing Director of Empired, said, “John brings a wealth of experience in sales and marketing leadership to Empired. Having witnessed the positive impact John has had on our New Zealand business where in a short period he has delivered strong top line sales growth combined with outstanding client satisfaction scores, I am genuinely excited by the contribution he will make across our entire sales and marketing function.” 

“I welcome John to the leadership team and wish him every success in his new role.”


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