When it comes to data-driven innovation and campaigns, there are a few brands that are hard to beat. Think of Amazon, Netflix or Spotify. What do they have in common? They provide exceptional customer experience, they are great innovators, large global brands – and they recognise the strategic value of customer data. ...
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Posted by:
Katerina Thomas
, Client Manager |
08 October 2018
Customer Centric, Marketing, Data-driven marketing