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23

Mar

Customer Insights: competitive intelligence at your fingertips

Even as organisations continue to collect increasing amounts of data about their customers, gaining a true understanding of the customer can be harder than it seems.  ... read full post

Posted by:  Travis Barker ,  General Manager Market Development, Data & AI |  23 March 2020

Data Analytics, Data Insights, Dynamics 365, Customer insights, #datareimagine


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25

Feb

Data Literacy, Homo Analyticus, VIA and more: top takeaways from Gartner 2020

The Gartner Data and Analytics Summit 2020 happened in Sydney last week, hosted at the beautiful International Convention Centre and attended by 1,300 people from various industries. With speakers from all over the world, it was easy to get lots of different point-of-views and insights – here are my top takeaways from the event. ... read full post

Posted by:  Priyanka Roy , Head of Data & AI, Intergen |  25 February 2020

Data Insights, #datareimagine


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14

Feb

Three common marketing data analysis pitfalls and how to avoid them

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half” was a quote famously attributed to the American merchant John Wanamaker, considered by some to be a ‘pioneer in marketing’. ... read full post

Posted by:  Katerina Thomas , Client Manager, Intergen |  14 February 2020

Power BI, Data Analytics, Data Intelligence, Marketing, #datareimagine


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27

Nov

Data & AI: top six talking points from our recent breakfast event

Data is the new currency of the modern digital world. Being able to gather, store, transform and visualise data in an actionable way is critical to drive operational excellence, grow revenues and improve customer experience. ... read full post

Posted by:  Brock Sperryn , Client Executive |  27 November 2019

Business Intelligence, Data Analytics, Data Insights, #datareimagine


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15

Oct

Three steps to make data a pillar of your strategy

Data plays a critical role in today’s world, and organisations are increasing their focus on capturing and maintaining data to help them make critical decisions. ... read full post

Posted by:  Ravi Baggam , Solution Architect |  15 October 2019

Data Analytics, Data Intelligence, #datareimagine


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19

Sep

Harnessing data – the difference between steaming spaghetti and cold noodles

It’s hard to imagine a more data-driven company than Uber Eats, the food delivery company founded by the ride-hailing company that has spectacularly disrupted the taxi industry. ... read full post

Posted by:  Adele Marshall , Practice Lead, Intergen |  19 September 2019

Power BI, Data Analytics, Data Intelligence, AI, Artificial Intelligence, #datareimagine, #AIReimagine


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18

Sep

Seek data-driven solutions to your pressing business problems

For me, it’s the highlight of the Universal Studios tour in Hollywood – the King Kong 3D ride designed by the godfather of New Zealand filmmaking, Sir Peter Jackson. ... read full post

Posted by:  Richard Brown , Head of Digital and Experience Design, Intergen |  18 September 2019

Data Analytics, Data Insights, Data-driven marketing, #datareimagine


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20

Sep

Business insights from the barista

What happens when you combine a data-loving tech company with a barista sponsorship at a marketing leaders’ summit? Beautifully-presented, interactive, Power BI visuals of coffee drinking delegates of course!  ... read full post

Posted by:  Zara Baker , Consultant, Intergen |  20 September 2019

Power BI, Data Analytics, Data Intelligence, AI, Artificial Intelligence, #datareimagine, #AIReimagine


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06

Sep

Five key benefits of undertaking a digital agility assessment

Digital transformation has become less of a buzzword and more of a business imperative as organisations in all industries begin to see the vast performance improvements they can achieve with transformative technologies. ... read full post

Posted by:  Richard Brown , Head of Digital and Experience Design, Intergen |  06 September 2019

Data Analytics, Data Intelligence, customer experience, #CXreimagine, #datareimagine


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02

Sep

Meet Intergen’s new Data and AI National Practice Lead – Adele Marshall

Following 20 years working in data, business intelligence and analytics at the likes of Woolworths, Southern Cross, Sovereign and Vodafone, Adele Marshall is now bringing her considerable experience to businesses large and small as Intergen’s data and AI national practice lead. ... read full post

Posted by:  Adele Marshall , Practice Lead, Intergen |  02 September 2019

Power BI, Data Analytics, Data Intelligence, AI, Artificial Intelligence, #datareimagine, #AIReimagine


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02

Sep

Where are you on the business intelligence maturity curve?

If you want an indication of the power of data analytics, look no further than the fitness bands hundreds of thousands of Kiwis now wear to track their steps and physical exercise. ... read full post

Posted by:  Priyanka Roy , Head of Data & AI, Intergen |  02 September 2019

Power BI, Data Analytics, Data Intelligence, #datareimagine


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07

Mar

The value of AI in CRM

Artificial intelligence (AI) has been around in businesses for a while now. If you’ve ever chatted with a ‘customer service representative’ on a brand’s website, or received a ‘you bought this so you might like that’ offer, then you’ve already interacted with AI engines. ... read full post

Posted by:  Dan Smith , Practice Lead, Data Insights |  07 March 2019

CRM, Customer Relationship Management, Digital Transformation, AI, customer experience, Artificial Intelligence, #CXreimagine, #datareimagine, #AIReimagine


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02

Nov

Past, present and future - now

Last week I was fortunate to attend the Future Now Conference; Microsoft's premier AI event for partners, business leaders and implementers.  Immediately upon entry it was clear we were going to see some great and life-changing innovations from the clever customer and partner ecosystem – and we were not disappointed. ... read full post

Posted by:  Bryce Saunders , Senior Consultant |  02 November 2018

AI, AR, Artificial Intelligence, Augmented Reality, HoloLens, Virtual Reality, VR, #CXreimagine, #datareimagine, #AIReimagine


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14

Aug

Making your AI business case too big to fail (Part 2)

In part one we talked about your bot preparation; where it will live, what its capabilities will be and choosing a platform to build it on – now let’s design it. The main thing you’re designing is the conversation. These fundamentals will give your bot a good start in life but remember, to grow it needs to constantly learn and evolve. ... read full post

Posted by:  Adam Ford , Practice Lead, Digital & Experience Design |  14 August 2018

AI, bot, customer experience, Artificial Intelligence, #CXreimagine, #datareimagine, #AIReimagine


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14

Aug

Making your AI business case too big to fail (Part 1)

You’ve bribed the boss, sweet-talked the CFO and whipped the tech-heads into a frenzy. Congratulations! You got your AI project off the ground. Now what do you do? ... read full post

Posted by:  Adam Ford , Practice Lead, Digital & Experience Design |  14 August 2018

AI, bot, customer experience, Artificial Intelligence, #CXreimagine, #datareimagine, #AIReimagine


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